Accessibility

Image Accessibility: How to Make Your Images Work for Everyone

Image accessibility is not just about compliance — it's about ensuring everyone can access your content regardless of visual ability. With 2.2 billion people worldwide having some form of vision impairment, accessible images affect a significant audience.

WCAG 2.1 Requirements for Images

CriterionLevelRequirement
1.1.1 Non-text ContentA (Minimum)All non-decorative images must have text alternatives
1.4.5 Images of TextAAUse real text rather than images of text where possible
1.4.9 Images of Text (No Exception)AAAOnly use images of text for logos/essential cases

Types of Images and Their Alt Text Requirements

Informative Images

Images that convey information needed to understand the content. Requires descriptive alt text.

Decorative Images

Images used purely for visual decoration that add no information. Use empty alt attribute: alt=""

Functional Images

Images used as buttons, links, or controls. Alt text describes the function: alt="Search"

Images of Text

Include the exact text shown in the image as the alt text.

Complex Images

Charts, graphs, diagrams. Provide a short alt text plus a longer text description in a caption or separate section.

Legal Requirements by Country

Country/RegionLawRequirement
United StatesADA (Americans with Disabilities Act)Public websites must be accessible
United KingdomEquality Act 2010Services must be accessible to disabled users
European UnionEU Web Accessibility DirectivePublic sector websites must meet WCAG 2.1 AA
AustraliaDisability Discrimination ActWeb accessibility required

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